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Our top reads to best understand the current state of digital marketing.
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How Often Do People use AI to find a Bank or Credit Union?
AI tools like ChatGPT, Claude, and Gemini have changed the way people find information online. But the actual impact these large language model tools (LLMs) are having on businesses is still unclear. Credit unions in particular are left wondering where and how these AI tools factor into the member experience.
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Reaching the right members: Audience Targeting for Credit Unions
Discover effective audience targeting strategies for credit unions that balance compliance, creativity, and measurable growth. Learn how to align intent and identity for successful campaigns.
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Unlock Growth in 2025: How the OBBBA’s 100% Capital Expenditure Write-Off Can Accelerate Sales
Big news for manufacturers and equipment buyers: the One Big Beautiful Bill Act (OBBBA) restored 100% bonus depreciation on capital expenditures. That means if a company installs qualifying equipment in 2025, it can deduct the full cost from this year’s taxes. And here’s the kicker, even purchases installed in 2026 remain fully deductible.
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Video
How to Track HubSpot Form Submissions in GA4 Using Google Tag Manager (Advanced Guide)

Brian Laffey
Dec 8, 2025
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Case Study
Turning Customer Equipment Data into Sales Opportunities with HubSpot

Kimberly Richey
Dec 2, 2025
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Blog Post
How Often Do People use AI to find a Bank or Credit Union?

Chris Leone
Dec 1, 2025
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Blog Post
How Much Traffic is ChatGPT Sending to Credit Union Websites?

Chris Leone
Nov 24, 2025
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Blog Post
Reaching the right members: Audience Targeting for Credit Unions

Christina Odom
Nov 10, 2025
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Blog Post
What Is The Average Loan Application Completion Rate?

Chris Leone
Nov 3, 2025
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Blog Post
Credit Union PPC: A Smarter Framework for AI-First Advertising

Christina Odom
Oct 22, 2025
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Blog Post
How HubSpot’s Personalization at Scale Empowers Credit Union Marketing

Brian Marsh
Oct 15, 2025
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Blog Post
How HubSpot’s Data Studio Activates External Data for Credit Unions

Brian Marsh
Oct 1, 2025
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