In this week's episode of WebStrategiesLive, we look back on some predictions from 2016, along with what we expect in digital marketing in 2017.
Watch the broadcast below.
Timestamps
[3:00] Introduction
[5:20] Increase in video ads
[5:55] Wearables
[6:15]Influencer marketing
[8:05] Mobile dominates desktop
[9:18] Big data
[10:34] Rise of digital assistants
[13:00] Virtual reality
[16:08] Ephemeral Marketing
[17:00] Internet of Things (IOT)
[17:30] Digital advertising costs increase
[17:40] Rise of vertical communities
[18:40] Growing digital budgets
[19:00] Social media penetration
[5:05] Some Predictions From 2016
[5:20] Increase in video ads
[5:55] Wearables
[6:15]Influencer marketing
[8:05] Mobile dominates desktop
[9:18] Big data
[10:34] Rise of digital assistants
[13:00] Virtual reality
[16:08] Ephemeral Marketing
[17:00] Internet of Things (IOT)
[17:30] Digital advertising costs increase
[17:40] Rise of vertical communities
[18:40] Growing digital budgets
[19:00] Social media penetration
[20:42] Predictions for 2017
[20:51] Continued growth in video
[24:00] Chatbots
[27:00] Voice and semantic search
[28:40] Pay to Play World
[32:00] Virtual reality
[32:40] Fake News fallout
[36:10] Q&A
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