The Challenge
Generating new leads that convert into customers, while still keeping the experience personal, can be challenging.
One of the HubSpot features that stood out to River Valley Community Bank (RVCB) was its ability to easily capture leads through forms, email automation, and more. As a community bank, delivering a personalized experience, even through their website, was a top priority. With guidance from Geear and the robust tools HubSpot provides, RVCB has been achieving that and more.
The Outcomes
Before using HubSpot, River Valley Community Bank did not have many lead generation options, and those that were available were difficult and cumbersome to implement. That is no longer the case. In a matter of a few months, Geear was able to implement key forms into their new enhanced website that would invite prospects to start a relationship with RVCB.
Solutions Implemented
Form Set Up
RVCB’s “Talk to an Expert” form, prominently displayed on their website, invites prospects to submit a short inquiry, immediately notifying branch representatives.
Follow Up Email Workflows
Submissions trigger automated email workflows that provide helpful resources and continue the nurturing process.
Personalized Human Support
An RVCB staff member then follows up directly to answer questions, address concerns, and assist with timely account openings.
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Geear is an absolute must when onboarding with HubSpot. We had several urgent tasks to get our marketing efforts up to speed, and Geear not only delivered, they exceeded our expectations. Thanks to their expertise, our marketing action plans are moving forward seamlessly, and with their ongoing support, we’re able to add new initiatives quickly and confidently.
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—Leisl
COO, River Valley Community Bank
Why Geear?
Geear exists to improve the personal success of our clients, grow their businesses, and turn them into raving fans. Through data-driven digital marketing services that drive and convert online visitors into leads and sales, we help community-focused institutions like RVCB scale their impact.
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