Death is part of life. It happens to all of us. Nobody knows that better than you. 

In our fourth episode of WebStrategiesLive, we discussed how and why testing your website is the most important thing you're probably not doing.

This is a high level introduction to conversion rate optimization, or CRO. 

The New Year is an important time for any salesperson.  New goals are set, new demands are made, and new challenges arise.

Just like other online advertising channels, freshness is critical to the success of Facebook advertising campaigns. If you only have one set of copy and one ad image, your campaign is sure to run out of steam quickly.

One way to keep your campaigns fresh is to edit ad copy and images frequently. Another way is to use the Facebook Carousel feature, which allows you to display multiple graphics & copy within one ad. Not only is it a great way to keep your ads fresh and varied, it's also a great way to test what's working and what isn't. 

So, what are you waiting for? Here's a step-by-step guide for creating, customizing and editing a Facebook Carousel Ad:

When a death happens, people are scrambling for answers.

What are the winning tactics for funeral home marketing?

It starts with a strategy that includes a diverse portfolio. 

In this week's episode of WebStrategiesLive, we look back on some predictions from 2016, along with what we expect in digital marketing in 2017. 

We’re going to go all rah-rah on you because the leadership is pumped. The team is pumped. You’d think we won the Super Bowl.

Watch The Recording:

Watch The Recording: