--- title: Neal Lappe description: Neal Lappe - President - WebStrategies, Inc. image: https://www.geear.io/hubfs/Webstrategiesinc-2015/images/Headshots/neal-1.png --- # THE TEAM Carefully vetted. Highly trained. Years of experience. ![Neal Lappe](https://www.geear.io/hs-fs/hubfs/Webstrategiesinc-2015/images/Headshots/neal-1.png?width=208&name=neal-1.png "Neal Lappe") ## Neal Lappe - Founder & CFO Neal formed the company in 2004 as the only employee working with a variety of contractors. Committed to build an organization of high quality people delivering superior services, Neal has always focused on excellence in customer service and creating raving fans of our clients. Neal focuses his energy on ensuring the firm continues to evolve and remain highly relevant and capable in the digital marketing and sales development space, and provides specific sales and business growth consulting services to a variety of clients. Additionally, the development of employees has and remains a top priority. Believing that satisfied and extraordinary employees deliver exceptional results for clients, Neal places a great deal of emphasis on hiring the right people, empowering them to perform, and developing them to reach their full potential. Rarely found in his office, Neal invests a great deal of time participating in and leading local business organizations. In the last 10 years, he’s given back to the business community in the following roles: - President – American Marketing Association - Ambassador – Greater Richmond Chamber of Commerce - Chairman – Chesterfield County Chamber of Commerce - Chairman - Virginia Council of CEOs A sought-after speaker and expert in sales, human resources development and business growth strategies, Neal has addressed business owners, sales and marketing professionals, and digital marketing consultants in South America, the United Kingdom, Canada and the United States. Prior to WebStrategies, Neal spent nearly 20 years in senior management at Circuit City; and has extensive experience in sales, marketing, finance, human resources and operations management. The experience he gained leading a division of Circuit City equipped him to develop a successful small business. Neal earned a BS Degree in Business from the University of MO. On a personal side, Neal enjoys spending time with his wife of 40+ years, two daughters and four grandchildren. An armchair social anthropologist, Neal is a reality TV fan. He is also a bit of a fitness fanatic and enjoys hitting the links whenever he gets a chance. [Back to The Team](https://webstrategiesinc.com/about/the-team/) Ideas that inspire; delivered to your inbox. 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[804-200-4545](tel:804-200-4545) OR [Fill Out a Form](https://www.geear.io/about/the-team-old/neal-lappe#mobile-fill-up-form) [![Webstrategiesinc](https://www.geear.io/hs-fs/hubfs/New/2019/icon-logo-footer.png?width=62&height=62&name=icon-logo-footer.png)](https://www.geear.io/) [804.200.4545](tel:804.200.4545) Copyright 2026 Webstrategies Inc. ### Contact Us ![](https://dc.ads.linkedin.com/collect/?pid=45240&fmt=gif) ```json { "@context" : "https://schema.org", "@id" : "https://www.geear.io/#organization", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "US", "addressLocality" : "Midlothian", "addressRegion" : "VA", "postalCode" : "23113", "streetAddress" : "14241 Midlothian Turnpike, Suite 306" }, "alternateName" : "Geear (formerly WebStrategies)", "areaServed" : { "@type" : "Country", "name" : "United States" }, "award" : [ "HubSpot Impact Award for Technical Expertise (North America)", "HubSpot Diamond Solutions Partner", "SOC 2 Type II Certified", "Google Premier Partner", "Microsoft Advertising Partner", "HubSpot Financial Services Industry Specialist" ], "contactPoint" : { "@type" : "ContactPoint", "areaServed" : "US", "availableLanguage" : "English", "contactType" : "customer service", "email" : "sales@geear.io", "telephone" : "+1-804-200-4545" }, "description" : "Geear is a SOC 2 Type II HubSpot Diamond Solutions Partner specializing in marketing, integration, and automation for credit unions, community banks, and equipment manufacturers. 120+ credit unions served and 35+ core/LOS systems integrated with HubSpot.", "foundingDate" : "2005", "knowsAbout" : [ "HubSpot", "HubSpot CRM", "HubSpot Marketing Hub", "HubSpot Sales Hub", "HubSpot Service Hub", "HubSpot Data Integration", "Credit Union Marketing", "Community Bank Marketing", "Equipment Manufacturer Marketing", "NCUA Compliance", "TCPA Compliance", "CAN-SPAM Compliance", "SOC 2 Type II", "Jack Henry Symitar", "Fiserv", "MeridianLink", "Episys", "DNA Core Banking", "CUDL Origence", "Encompass", "Blend", "Marketing Automation", "Marketing Attribution", "Multi-Touch Attribution", "Inbound Marketing", "Digital Advertising", "Google Ads", "Microsoft Advertising", "SEO", "Generative Engine Optimization" ], "knowsLanguage" : "English", "logo" : "https://www.geear.io/hubfs/template-assets/GeearLogo.svg", "makesOffer" : [ { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "name" : "HubSpot Onboarding & Implementation for Credit Unions" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "name" : "HubSpot Onboarding & Implementation for Community Banks" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "name" : "HubSpot for Equipment Manufacturers" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "name" : "Core Banking System Integration with HubSpot" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "name" : "Digital Marketing for Financial Institutions" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "name" : "Marketing Attribution & ROI Reporting" } } ], "name" : "Geear", "numberOfEmployees" : { "@type" : "QuantitativeValue", "value" : "45" }, "sameAs" : [ "https://www.linkedin.com/company/geear-io" ], "telephone" : "+1-804-200-4545", "url" : "https://www.geear.io/" } ```