Learn the History of Geear, formerly WebStrategies

Why Geear?

New name. Same DNA.

Founded in 2004 as WebStrategies, we’ve always focused on helping our clients grow through digital marketing strategy rooted in data and getting real results.

As we evolved, we realized our name no longer reflected what set us apart. We’re not just a digital marketing agency; we’re a team that helps organizations simplify, align, and grow the right way.

So in 2025, we became Geear - the acronym for the core values that have driven us since 2016.

Our Core Values

Geear represents more than a new name. It’s the embodiment of the core values we established in 2016: Growth, Essentialism, Empathy, Accountability, and doing what’s Right. As we grow with our clients, this identity brings greater clarity to the outcomes we deliver.

Growth
We are focused on the growth of our clients, their campaigns, and our the Geear team members.
Essentialism
Focusing on the critical few, because if everything is important, nothing is important.
Empathy
Putting ourselves in the shoes of our clients and their customers (or members).
Accountability
We own the outcomes and control what we can control.
Right
We always do what’s right and best for our clients, even when it’s hard.